This Privacy Policy describes how Tidemere, LLC ("Tidemere," "we," "us," or "our") collects, uses, discloses, and protects information in connection with our member-services application and related website at tidemere.com (collectively, the "Services").
Please read this policy carefully. By using the Services, you acknowledge that you have read and understand the practices described here. If you are a club or organization ("Club") using Tidemere on behalf of your members, you represent that you have the authority to agree to these terms on behalf of your organization and that your use of the Services is subject to a separate agreement with Tidemere.
Tidemere, LLC is a California limited liability company with its principal place of business at 300 El Camino Real, Suite 200, Menlo Park, CA 94025. We develop and operate a member-services application designed for private swim and tennis clubs and similar high-trust organizations.
For questions about this policy, contact us at hello@tidemere.com.
Tidemere operates in two capacities, and this distinction matters for understanding how your information is handled:
When a Club subscribes to Tidemere or when any individual visits tidemere.com, Tidemere acts as the data controller for the information collected in that context. This policy governs that data.
When a Club uses Tidemere to manage its members and operations, or when a Household Subscriber uses Tidemere to manage a private residence or estate, the Subscriber is the party that controls the personal data of its members, residents, staff, and guests. Tidemere processes that data solely on the Subscriber's behalf and under the Subscriber's instructions. In this context, Tidemere acts as a "service provider" under California law.
Members of a Club, household residents, and household staff who have questions about how their personal data is handled should contact their Club or Household Subscriber directly. Tidemere does not use Subscriber data for Tidemere's own business purposes beyond providing the Services.
In the Household product, a Household Subscriber may be either the Principal (homeowner) directly or a management entity acting on behalf of a Principal. Where a management entity administers the account, that entity is the Subscriber of record and is responsible for data controller obligations under applicable law.
When a Club subscribes to Tidemere or when an administrator, manager, or staff member creates an account, we collect:
When a Club uses Tidemere to serve its members, the Club provides us with member information to process on the Club's behalf. This may include:
This information is controlled by the Club. Members should contact their Club to exercise any rights over this data.
When a Household Subscriber uses Tidemere to manage a private residence or estate, the Household Subscriber provides information about household residents, staff, and guests for processing on the Subscriber's behalf. This may include:
This information is controlled by the Household Subscriber (whether the Principal directly, or a management entity acting on the Principal's behalf). Household residents, staff, and guests should contact their Household Subscriber to exercise any rights over this data.
When you use the Services or visit tidemere.com, we automatically collect certain technical information, including:
Where Tidemere is used by a Household Subscriber to manage household staff, the platform processes personal information about those individuals in an employment context. This may include scheduling data, task and work assignment records, time-off requests and approvals, and work-related communications within the platform. This information is processed on behalf of the Household Subscriber (the employer of record, whether the Principal directly or a management entity) and is used solely to provide the operational features of the Services.
Tidemere does not use household staff employment data for any purpose unrelated to providing the Services. The Household Subscriber, as employer, is responsible for providing any required employment-related privacy notices to staff and for complying with applicable employment and labor laws governing the collection and use of employee data.
California employees and contractors have specific privacy rights under the California Privacy Rights Act (CPRA), effective January 1, 2023. The employer (the Household Subscriber) is responsible for meeting those obligations directly. Tidemere processes staff data as a service provider on the employer's behalf.
Tidemere's payment processing is designed so that the Club, not Tidemere, is the merchant of record for all transactions with members. Payments for dues, lesson fees, event deposits, and member tabs are processed through a third-party payment processor (Stripe, Inc.). Tidemere does not store full payment card numbers or bank account numbers on its servers.
Tidemere may retain transaction records (amounts, dates, categories) to support the Services. Payment card data is handled directly by the payment processor under its own privacy policy and PCI DSS compliance program.
Tidemere processes certain information that is classified as "sensitive personal information" under California law. Specifically:
Under the California Privacy Rights Act (CPRA), consumers have the right to direct Tidemere to limit the use of their sensitive personal information. Because Tidemere processes member sensitive data as a service provider on behalf of Clubs, members should contact their Club to exercise this right. Clubs may direct Tidemere to limit or delete sensitive information in accordance with their agreement with Tidemere.
Tidemere uses the information it collects for the following purposes:
Tidemere does not use member data processed on behalf of Clubs for Tidemere's own commercial purposes, and does not sell, rent, or share member data for advertising or marketing purposes.
Tidemere does not sell personal information. Tidemere does not share personal information for cross-context behavioral advertising.
We share information only in the following circumstances:
Member information is shared with the applicable Club, as the Club is the controller of that data. For example, a Club's manager and authorized staff may view member profiles, reservation history, and requests within the platform.
We share information with third-party service providers who assist us in operating the Services, subject to written agreements that restrict those parties from using the data for any purpose other than providing services to Tidemere. These may include:
We may disclose information if we believe in good faith that doing so is necessary to: (a) comply with applicable law, regulation, or legal process; (b) enforce our agreements; (c) protect the rights, property, or safety of Tidemere, our Clubs, members, or the public.
If Tidemere is involved in a merger, acquisition, financing, or sale of all or a portion of its assets, information may be transferred as part of that transaction. We will notify Clubs of any such transfer and any changes to this policy.
Tidemere's Services are not directed to children and are not designed to be used directly by individuals under the age of 13. Tidemere does not knowingly collect personal information from children under 13 through independent sign-up or account creation.
Clubs may create household accounts on behalf of member families that include minor children. In these cases, the account is created and controlled by a parent or legal guardian (the adult account holder), who provides any information associated with child profiles. By creating a child profile in Tidemere, the parent or guardian represents that they have the authority to do so and consents to Tidemere's processing of that information on behalf of the Club.
Child profiles may contain: the child's name, a member code, allergy flags, and parent-set weekly spending limits. This information is used solely to enable the safety features of the Services (such as allergy enforcement at the point of sale) and parental controls over spending. It is not used for advertising or profiling.
If you believe that a child under 13 has created an account or provided personal information without parental consent, please contact us at hello@tidemere.com and we will take appropriate steps to remove that information.
Tidemere retains Club administrator and organizational data for as long as the Club's subscription is active, plus a reasonable period thereafter to support account closure, dispute resolution, and legal obligations.
Member data processed on behalf of a Club is retained in accordance with the Club's instructions and the terms of Tidemere's agreement with the Club. Clubs may request deletion of member data at any time through the administrative controls in the platform or by contacting hello@tidemere.com.
Automatically collected technical data (logs, analytics) is retained for 12 months, after which it is deleted or de-identified.
Tidemere implements and maintains reasonable administrative, technical, and physical safeguards designed to protect the information we collect and process against unauthorized access, disclosure, alteration, and destruction. These measures are designed to be appropriate to the nature and sensitivity of the data involved.
No method of transmission over the internet or method of electronic storage is completely secure. While we work to protect your information, we cannot guarantee its absolute security. If you believe your information or account has been compromised, contact us immediately at hello@tidemere.com.
If you are a California resident, the California Consumer Privacy Act of 2018 and the California Privacy Rights Act of 2020 (collectively, "CCPA") provide you with specific rights regarding your personal information. This section describes those rights and explains how to exercise them.
Note on scope: The CCPA rights described below apply to personal information that Tidemere controls as a business: primarily information about Club administrators, Tidemere subscribers, and visitors to tidemere.com. For personal information that Tidemere processes as a service provider on behalf of a Club (including Club member profiles), those rights should be exercised with the Club directly. Tidemere will assist Clubs in responding to such requests as required.
You have the right to request that Tidemere disclose: the categories of personal information we have collected about you; the categories of sources from which it was collected; the business or commercial purpose for collecting it; the categories of third parties with whom we share it; and the specific pieces of personal information we have collected about you.
You have the right to request that Tidemere delete personal information we have collected from you, subject to certain exceptions (for example, information we are required to retain by law or that is necessary to complete a transaction or provide a service you requested).
You have the right to request that Tidemere correct inaccurate personal information we maintain about you, taking into account the nature of the information and the purposes for which it is processed.
Tidemere does not sell personal information. Tidemere does not share personal information for cross-context behavioral advertising. Accordingly, there is no sale or sharing to opt out of. If this practice changes in the future, we will update this policy and provide a mechanism for opt-out.
You have the right to direct Tidemere to limit its use of sensitive personal information (such as allergy data) to uses that are necessary to provide the Services. Tidemere already limits the use of sensitive personal information in this manner. If you believe your sensitive information is being used beyond the scope of providing the Services, contact us at hello@tidemere.com.
Tidemere will not discriminate against you for exercising any of your CCPA rights. We will not deny you the Services, charge you different prices, or provide a different level of service because you exercised a privacy right.
To submit a request to know, delete, or correct, contact us at:
We will verify your identity before processing your request and will respond within 45 days, with up to one 45-day extension if necessary. We will not charge a fee for one request per 12-month period.
California residents may designate an authorized agent to submit privacy requests on their behalf. To use an authorized agent, please provide written authorization from the consumer and verify the agent's identity when contacting us.
A number of U.S. states have enacted or are enacting consumer privacy legislation. Tidemere will comply with applicable state privacy laws as they take effect. If you are a resident of a state with applicable privacy rights and would like to submit a request, contact us at hello@tidemere.com with "Privacy Request" in the subject line.
Tidemere uses cookies and similar technologies on tidemere.com to enable the website to function, remember your preferences, and understand how visitors use the site. We use the following categories of cookies:
You can control cookies through your browser settings. Disabling cookies may affect the functionality of some parts of the site.
Tidemere does not use cookies for cross-site behavioral advertising or sell cookie data to third parties.
The Services may contain links to third-party websites or services. Tidemere is not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party services you access through our platform.
We may update this Privacy Policy from time to time to reflect changes in our practices, the Services, or applicable law. When we make material changes, we will notify Clubs by email and update the "Last updated" date at the top of this page. Your continued use of the Services after the effective date of any update constitutes acceptance of the revised policy.
If you have questions about this Privacy Policy, want to submit a privacy request, or believe your information has been handled improperly, contact us:
We will respond to privacy inquiries within a reasonable time and no later than required by applicable law.